Customers are the lifeblood of any company. They provide valuable feedback when you’re developing and launching products, and they drive the sales you need to formulate new products and grow the company. Whether you do so through extensive marketing tactics or simple strategies, it’s important to find your customers, grab their attention and then retain them as loyal clients.
One of the most popular methods to go about doing this right now is via social media. Social media marketing and selling strategies can be very effective for earning and keeping customers. Yet not all strategies are created equal. To help you choose the best method for your business, eight members of Forbes Business Development Council shared their most effective social media strategies for finding and retaining loyal customers.